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NŪFORM Center for Nutrition presents

THE FŪD EVOLUTION

Two Months. Two Challenges. One Evolution.

Start the year by changing what's on your plate. Then take the next step by challenging what you've been taught about FOOD.

In January, eliminate animal products. In February, eliminate FOOD-ish and eat FOOD only. Together, experience a new way of thinking about nourishment through Intelligent Design Nutrition™.

Get both challenges for $149 — save $29 compared with purchasing them separately.

The two-month progression

YOUR EVOLUTION STARTS WITH TWO CHALLENGES

Each month builds on a different aspect of your relationship with FOOD. Start with the first challenge, take on the second, or experience the full progression with The FŪD Evolution.

A vibrant plant-based spread with no animal products — a vegan burger, a slice of vegan pizza, fresh vegetables, and fruit on a cream linen surface.
January

THE JANUARY JUMP OFF

January 1–31, 2027

Investment: $89

CHANGE WHAT'S ON YOUR PLATE.

Challenge yourself to eliminate animal products for 31 days. Explore plant-based eating, build new habits, and discover different ways to nourish yourself with foods from the plant kingdom.

Challenge focus

  • Eliminate meat, fish, eggs, and dairy.
  • Explore plant-based meals and ingredients.
  • Develop new food habits and meal ideas.
  • Begin the year with an intentional nutritional challenge.
A vibrant whole-food grain bowl — brown rice, roasted chickpeas, sliced avocado, mushrooms, and leafy greens — surrounded by fresh fruits and whole vegetables, with no oils or added sugars.
February

FOOD-ISH FEBRUARY

February 1–28, 2027

Investment: $89

RETHINK WHAT YOU CALL FOOD.

Take your challenge further by eliminating FOOD-ish items and eating FOOD only, according to the Biological Definition of FOOD™. Learn to distinguish FOOD from FOOD-ish through the principles of Intelligent Design Nutrition™.

Challenge focus

  • Apply the Definition of FOOD™.
  • Focus on foods that align with NūFORM's FOOD framework.
  • Explore a variety of terrestrial kingdom foods.
  • Challenge familiar assumptions about food and nourishment.

The featured offer

WHY TAKE ONE CHALLENGE WHEN YOU CAN EXPERIENCE BOTH?

The FŪD Evolution

$149$178 separate
Save $29

Two months. Two challenges. One intentional progression.

January challenges you to eliminate animal products. February challenges you to eliminate FOOD-ish and eat FOOD only. Experience both challenges through one enrollment and take the next step in your relationship with FOOD.

What's included

  • Enrollment in The January Jump Off.
  • Enrollment in FOOD-ish February.
  • Access to the applicable challenge materials and participant instructions provided by NūFORM.
  • Participation in the two-month challenge progression.

Both challenges. One enrollment.

Save $29 compared with purchasing them separately.

Both challenges. One enrollment. Save $29.

NūFORM Center for Nutrition official logo
NūFORM Center for Nutrition

THIS IS BIGGER THAN A DIET. IT'S A NEW WAY OF THINKING ABOUT FOOD.

At NūFORM Center for Nutrition, we use Intelligent Design Nutrition™ to help people rethink the relationship between what they consume and how they nourish their bodies.

Our Definition of FOOD™ provides a framework for distinguishing FOOD from FOOD-ish.

The January Jump Off begins with a change in eating habits. FOOD-ish February takes the experience further by challenging participants to apply that definition more intentionally.

The FŪD Evolution brings these two experiences together in one progressive challenge.

01

REMOVE.

Begin by eliminating animal products.

02

RETHINK.

Explore the Definition of FOOD™.

03

EVOLVE.

Build a new relationship with FOOD.

Who is this for?

ARE YOU READY FOR THE CHALLENGE?

The FŪD Evolution is for people who are ready to challenge their current eating habits, explore plant-based foods, and learn a new framework for understanding FOOD.

  • You're ready to start the year with a meaningful challenge.
  • You want to explore eating without animal products.
  • You're curious about the difference between FOOD and FOOD-ish.
  • You're ready to challenge yourself beyond your usual eating habits.

You don't have to change everything overnight. You do have to be willing to participate, learn, and challenge yourself.

Questions & answers

Frequently asked questions

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YOUR NEXT EVOLUTION STARTS HERE.

January. February. Two challenges designed to change how you think about FOOD.

Join The January Jump Off. Take on FOOD-ish February. Or experience both through The FŪD Evolution.

JOIN THE FŪD EVOLUTION

Get both challenges for $149 and save $29.